| SAWGRASS: FLORIDA'S
COOL NEW DESTINATION IS HOT
Story and photography
by Eric Anderson
The history of Florida has always been one
of developers turning land -- even as primitive as primal swamp
-- into prime real estate - and the story of Jacksonville, Florida's
fastest growing city and the largest metropolitan area in the United
States (the county is the city and cover 845 square miles) is no
exception.

Before the recent surge in building there
wasn't any infrastructure there to support a reasonable quality
of life. It was difficult to get into Jacksonville on the J. T.
Butler Boulevard, a two-lane toll road - and once you got there,
there was nothing to do.
|
| 

|

"Now," says George C. Fetherston, an area booster and the
general manager of the Sawgrass Marriott Resort on nearby Ponte Vedra
Beach, "We have major league football, an outstanding symphony,
impressive museums and four-star restaurants."
|
 
|


|
He looks past the lush vegetation surrounding his
resort and waves his hand in the direction of one of the most photographed
holes in golf, the celebrated 17th island hole of the Tournament
Players Club Stadium Course and adds, "And we have the golf.
Without it, we'd just be a bedroom community for
Jacksonville. With it, we are like Pinehurst in North Carolina and
the Monterey peninsula in California, one of the premier golf destinations
in the continental United States."
|


|
Indeed the majority of Sawgrass's guests come for the
golf although in the summer months, the family packages (which include
children's programs and complimentary shuttle to the resort's beach
club ten minutes away) bring in many who have never tried to play
the world's most difficult game.
|